Weber Shandwick wins PR Agency of the Year 2016

It is often said defending the crown is much more difficult than winning it. Weber Shandwick debunks that theory as it claims top overall agency honors at the PRWeek U.S. Awards for a second consecutive year.

Agency of the Year
Weber Shandwick

Winning PR Agency of the Year is rare, doing it back-to-back is even rarer.

That’s what Weber Shandwick accomplished on Thursday night when it won Agency of the Year for the second consecutive time.

The numbers tell the story. Its worldwide revenue through August 2015 was up 13.8% year-over-year and 12.5% on an organic basis. China, Korea, and Brazil grew more than 25%, and business improved in 12 of 13 European markets despite a difficult business environment.

It also won two out of every three new business pitches and retained 98% of its top 50 clients.

Honorable mention for Agency of the Year was M Booth, which reported revenue up 22.3% last year, 23 new clients, and 51 new employees.

Weber also won Large Agency of the Year, with judges praising its "culture, innovation, and results for clients," as well as its "truly outstanding team" and "game-changing" work. Cohn & Wolfe won honorable mention.

M Booth was awarded Midsize Agency of the Year, with judges citing its exceptional work on campaigns such as Godiva’s Game Over, Game On push for Valentine’s Day and Negroni Week on behalf of Campari. Coyne PR was the honorable mention for Midsize Agency of the Year.

A revenue gain of 36% in 2015 is one reason Highwire Public Relations won Small Agency of the Year. Already with offices in San Francisco and Chicago, it opened a New York branch last year and added financial technology to its list of offerings. It also landed 26 clients during the entry period. Bateman Group was the honorable mention.

Healthcare-focused shop Kyne won Boutique Agency of the Year, in part due to revenue growing 25.4% year-over-year. The firm also supports a host of charitable programs that helped victims of the Charleston shooting, orphans in Uganda, and earthquake victims in Nepal. John Doe Communications won honorable mention in the Small Agency category.

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