Allison+Partners moves into Japan through Focused Communications acquisition

Focused will integrate into Allison+Partners but keep its current leadership.

Akemi Ichise
Akemi Ichise

Allison+Partners has entered the Japanese PR market by acquiring local agency Focused Communications in Tokyo.

Set up in 2000 by its president and CEO, Akemi Ichise, and chairman, Takashi Miura, Focused offers strategic comms services to clients primarily in the technology, healthcare and consumer goods sectors.

The firm, which will be renamed Allison+Partners Japan, specialises in public affairs, consumer marketing and reputation management.

Both Ichise and Miura will continue in their roles at the agency.

Before founding Focused, Ichise was director of communications at PRAP Japan, in charge of the IT, healthcare and food divisions.

Prior to that, she was vice president at IPR-Shandwick. Ichise is also an executive director at the Public Relations Society of Japan.

Miura (pictured) was previously executive director at PRAP Japan, leading the communications services group. Before that, he was executive vice president of IPR-Shandwick.

 "We are excited to become part of Allison+Partners, an agency known for its entrepreneurial spirit and innovation," said Ichise.

"We look forward to helping Japanese and global clients achieve success and drive value regionally and internationally."

Andy Hardie-Brown, co-founder and global COO of Allison+Partners, said: "Akemi and Takashi have built a dynamic culture driven by talented professionals delivering exceptional client ROI.

"Japan is a key market for our clients and we are thrilled Takashi, Akemi and the team have joined our global team."

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