In brief: Golin Health wins pair of clients, Corporate Comms Shop launches, Hanover's university work, Macesport appointed by Kitman

Golin Health lands double win, The Corporate Comms Shop launches, Macesport wins Kitman Labs brief, Herts Uni appoints Hanover and more from PRWeek UK.

Golin Health lands double win

The healthcare arm of Golin has won retainers with HRA Pharma and Atlantis Healthcare. The agency is tasked with driving awareness for HRA's emergency contraceptive pill ellaOne. This will take place through a multi-channel comms programme aimed at pharmacists and women of childbearing age. Golin Health will work with health psychology and patient self-management firm Atlantis to raise its profile in the sector.

The Corporate Comms Shop launches

Former head of corporate affairs at the National Employment Savings Trust Dirk Paterson has opened a reputation management consultancy, which will also offer web design and public affairs among other services. The Corporate Comms Shop is a collaborative venture and advisers include financial writer James Stevens, and Adele Paterson, an expert in CSR, formerly head of policy at the Investor Relations Society.

Macesport wins Kitman Labs brief

Independent sports PR and comms agency Macesport has won a European brief to manage PR for sports tech company Kitman Labs. The Silicon Valley-based firm, which calls itself an "athlete optimisation service", has recently signed partnerships with Premier League football clubs Everton and Norwich City.

Herts Uni appoints Hanover

The University of Hertfordshire has appointed Hanover Communications to support its 2016 international PR campaign to become the "go-to business-facing university of choice". Other Hanover clients in the education sector include Teachers TV, the New College of the Humanities, and University College, Oxford.

H+K London launches behavioural insights team

Hill+Knowlton Strategies has launched a behavioural insights and strategies team in its London office, which it says "will apply the science of human behaviour to the art of communications", and use a new behavioural communications model called Smarter. It will be led by Matt Battersby, who has been with the firm since 2008.

ramarketing extends craft client brief

Newcastle agency ramarketing, which since 2013 has worked on national consumer, business and trade media relations for craft retailer Crafter's Companion, has now been appointed by the retailer to "deliver a new global digital strategy to expand its online reach and help drive more sales".

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