Ogilvy PR appoints Emily Poon as Singapore deputy

New role will see Poon focus on new business, talent development, and boosting agency's PR consultancy capabilities

Emily Poon
Emily Poon

Ogilvy PR today announced that Emily Poon has been promoted to deputy managing director of its Singapore branch.

Poon has more than 12 years’ experience in PR. She joined Ogilvy in 2008, and previously served as a director. Most recently, Poon was head of business development in the Singapore office.

She has led campaigns across a range of sectors, including consumer goods, technology, government, telecoms, hospitality and corporate.

Poon’s client portfolio consists of brands such as SingTel, InterContinental Hotels Group, Unilever, American Express and Tiger Beer.

"Emily has built a beautiful and brilliant career with Ogilvy PR where she has led a successful consumer & brand practice, commandeered some of our largest clients, and earned a reputation across the Ogilvy Group as a problem solver and strategic partner," said Ee Rong Chong, managing director of Ogilvy PR Singapore.

"Her talent, innate curiosity, dedication to the craft and accountability to clients make her the best partner to help steer our clients and agency to greater heights."

Poon said: "The industry is evolving, and so too are our ways of storytelling. At Ogilvy PR, we have a strong agency culture and I believe in our passion for insight- driven communications to build brands and influence communities.

"I'm excited to continue working alongside our dynamic team to create new ways of navigating content, social, digital and behavioural sciences to earn influence on behalf of our clients."

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