Watch: Hope&Glory brings 'Santa Nav' to Get Living London

Get Living London, the landlords for the former Olympic Athletes' Village - East Village E20 - gave Hope&Glory the task of reflecting a sense of community in the new neighbourhood.

Get Living London hired the agency in October to work on two consumer briefs, one related to Christmas.

The campaign is based on the premise that some children were concerned Santa would not be able to find his way to the new development on Christmas Eve.

The solution to this problem is 'Santa Nav'.

Working with local resident Jonathan Silman and his eight-year-old-son, the agency created a Santa’s eye view of the flight path to East Village with a drone and the rear view of a reindeer.

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