In brief: Four to promote Costa Rica tourism, Camarco hires Buchanan's Poole, new business for Atomic, Instinctif, Semaphore, Dirt & Glory and more

Four is Costa Rica Tourism's first UK PR consultancy, Instinctif wins national estate agency, Sharp hires Dirt & Glory, Camarco appoints Buchanan's Gordon Poole and more from PRWeek UK.

Costa Rica: Sunrise in Cahuita on the Caribbean coast (Credit: Armando Maynez via Flickr)
Costa Rica: Sunrise in Cahuita on the Caribbean coast (Credit: Armando Maynez via Flickr)

Four is Costa Rica Tourism's first UK PR consultancy

Four Communications has been appointed to handle UK PR for the Costa Rica Tourism Board. Four was chosen following a competitive pitch and is contracted by Germany's Global Communication Experts. This is the first time the board has had European agencies. Click to read PRWeek's profile of Four CEO Nan Williams from the December edition.

Instinctif wins national estate agency

Instinctif Partners has been appointed as comms adviser to national estate agency brand Jackson-Stops & Staff. Instinctif will build and maintain Jackson-Stops & Staff’s corporate identity to a national and regional consumer audience. The ongoing brief, won following a competitive pitch, will also include social media.

Sharp hands work to Dirt & Glory

Dirt & Glory Media has been appointed as the pan-European PR and social media agency for Sharp Home (appliances) Europe. The consumer brand formally relaunched as a purely home appliances brand in September, and Dirt & Glory's remit to support this includes producing a monthly For Life magazine via the online platform Medium.

Camarco appoints Buchanan's Gordon Poole

Gordon Poole today joins Capital Markets Communications (Camarco) as an associate partner. He was previously at Buchanan, where he specialised in the natural resources and professional services sectors. Camarco was launched last year by six former FTI Consulting figures and the former head of investor relations at Thomas Cook.

Semaphore takes Take Eat Easy

Take Eat Easy, a food delivery service that launched in Brussels in 2013 and has since expanded across Europe, has appointed Semaphore London to oversee its UK comms strategy as it launches in the country. The account includes strategy and creative comms. The businesses are working together on a retained basis during the launch period and may extend their relationship for the remainder of 2016.

Atomic PR wins ecommerce provider

London, San Francisco and Munich agency Atomic PR has been appointed by ecommerce feed management firm Lengow to build awareness of the company among UK retailers. Atomic will "develop creative campaigns to show retailers how easy it is to sell their products around the world with Lengow", the agency said in a statement.

Rumpus constructs McAuliffe brief

Manchester's Rumpus PR has won a brief to work with McAuliffe Group to build its presence in the North West through targeted trade media and social media tactics, alongside development of supporting marketing materials. Construction services firm McAuliffe provides services including ground improvements, soils and groundwater remediation and demolition.

King's Fund comms director departs

Rebecca Gray, the director of comms and information at health and social care policy charity the King’s Fund, will leave the organisation in the new year to become chief executive of the Maudsley Charity. The NHS-affiliated charity funds health research, service improvements and individual therapy, and works with two London NHS trusts.

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