Admiral Taverns hires Hudson Sandler for new external PR brief

National pub group Admiral Taverns has appointed Hudson Sandler to a new brief handling its external PR.

Chester's Olde Cottage Inn, an Admiral pub
Chester's Olde Cottage Inn, an Admiral pub

The agency’s brief is to expand Admiral’s corporate profile and regional and industry presence. The company owns more than 900 pubs across the country, which are run by tenant publicans.

Admiral has worked with Fleet Street Communications for a number of years, and will continue to do so on a project basis.

Hudson Sandler client director Kate Hoare said: "Admiral Taverns is a fantastic company, empowering licensees across
the country to run great community pubs and we are delighted to be supporting them in the next stage of growth and development."

Earlier this year Hudson Sandler was hired by another national pub group, Greene King, to a new trade media brief.

Suzanne Smith, head of recruitment and people development at Admiral Taverns, said: "We are excited to be working with Hudson Sandler and feel their experience and knowledge in the pub sector will be invaluable as we look to develop our PR strategy and take the Admiral message out to a broader audience."

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