In brief: Hill+Knowlton Brussels hire, MSLGroup appointment, Red Hot Penny wins Sir Plus, BCPR lands Jamaica brief

Hill+Knowlton makes senior Brussels hire, Halpern's Sarah White joins MSLGroup, Jamaica's Round Hill Hotel and Villas hires London agency BCPR, clothing brand Sir Plus appoints Red Hot Penny.

Alain Berger: New arrival at Hill+Knowlton in Brussels
Alain Berger: New arrival at Hill+Knowlton in Brussels

Alstom's Alain Berger joins H+K in Brussels

Hill+Knowlton Strategies has taken on Alain Berger as an executive strategy director in its Brussels office. He joins from transport multinational Alstom where he was head of their Brussels office and senior vice-president for European Affairs. He will work with energy, industry, telecom and transport clients.

MSLGroup brings in Halpern's Sarah White for luxury team

Halpern director Sarah White, who was involved in setting up the PR agency's New York office, has joined MSLGroup as director of its UK luxury and beauty division. She will work alongside recent new hires Matt Hilley and Miranda Wilkinson.

BCPR wins Jamaican hotel deal

Jamaican luxury resort Round Hill Hotel and Villas has taken on London agency BCPR – which recently rebranded from Beth Cooper PR. It is the first time Round Hill will be represented in the UK market.

Red Hot Penny to work with Sir Plus on digital marketing

British clothing brand Sir Plus has awarded a brief to Red Hot Penny. The agency, which will work across the brand's online marketing, social media, digital PR and SEO strategy, won the work following a recommendation from an existing client. Sir Plus makes clothing from leftover fabric – known in the industry as 'cabbage'.

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