On this week's podcast, PRWeek editor-in-chief Steve Barrett and reporters Lindsay Stein and Diana Bradley (making her Periscope debut) discuss how brands described their jobs to a hypothetical five-year-old as part of a viral Twitter hashtag; the communication challenges facing the NFL as a new Will Smith movie, Concussion, tackles the sports organization's response to players' head injuries - just as their head of comms, Paul Hicks jumps ship for a position with Glover Park Group; the McWhopper saga continues; and more.
Have you registered with us yet?
Register now to enjoy more articles and free email bulletinsRegister
Already registered?Sign in
Join a growing community of PRWeek comms professionals today
- Read more articles each month
- Sign up for free specialised news bulletins