The 6 stories PR pros need to know on Friday morning, 8.21.2015

Obama approval rating underwater again; More Ashley Madison data leaked; Recordings led to Jared Fogle's downfall; Soulcycle IPO; Salesforce.com and Twitter numbers in focus.

1. President Obama’s disapproval rating is back above 50%, with 51% of Americans saying they don’t like how he’s handling his job. Forty-seven percent of respondents to a CNN/ORC poll released Friday morning approve of his job performance. Obama wrote a letter to members of Congress this week reassuring them that the US will keep up diplomatic, economic, and even military pressure on Iran.

2. More Ashley Madison data was published on the dark web on Thursday, revealing confidential emails from its CEO and the identities of government employees with sensitive jobs who used the cheating website.


3. Former journalist Rochelle Herman-Walrond secretly recorded Jared Fogle after going to law enforcement authorities with comments the former Subway spokesman reportedly made about wanting to have sex with minors. Subway has issued short statements disassociating the brand from Fogle, who was its spokesman for 15 years.

4. Soulcycle, which launched with one Upper West Side studio in 2006, is revving up for its IPO. The New York Times credits it with setting off the "fitness boutiques" craze.

5. The Wall Street Journal looks at how Salesforce.com has become a role model for other business software companies, despite its bottom line not always wowing investors. Its second-quarter earnings, released on Thursday, beat expectations.

6. Shares of Twitter dropped below their IPO price on Thursday, driven down in part by a bad day for stocks in general and also by its lack of a permanent CEO since Dick Costolo stepped down last month. 

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