Building a house of disruptive innovation August 14, 2015 , Be the first to comment Creative engagement, disruption, and convergence are causing a polar shift toward integrated communications and marketing. Feature PRWeek and MSLGroup convened brand leaders and agency and technology innovators in Cannes to uncover the secrets behind the disruption and innovation that is driving the most creative and effective marketing and communications campaigns. Go here to download the ebook. More on this Topic Wholly Guacamole creates Guac Stops in five cities Metrics that matter The timeline of the CNN and Project Veritas saga Millennials back activist CEOs, not so much other generations 8 Questions for USA Today's Editor-in-chief Joanne Lipman Have you registered with us yet? Register now to enjoy more articles and free email bulletins Register Already registered? Sign in Would you like to post a comment?Please Sign in or register.