All tweets on the popular DKNY PR Girl account, managed by Donna Karan communications SVP Aliza Licht, have been wiped out, with reports in the media that Licht has left the company.
Earlier this month, Licht tweeted from the @DKNY handle, "Dear Friends: I have a big announcement!! For all personal or @leaveyourmarkXO book related tweets, please tweet & follow @AlizaLicht. Thx!"
The account has since been cleared of posts, including Licht’s live commentary during Scandal episodes and award-show coverage, according to Mashable. Her DKNY Tumblr and Instagram posts have also been purged.
DKNY named Caroline Brown, previously president of fashion brand Carolina Herrera, as CEO at the beginning of the year.
Licht has tweeted from her personal @AlizaLicht handle, but has not said whether she’s made a career change.
From my timeline I can see a lot of concern. Can someone please share this? I am DEFINITELY still live tweeting @ScandalABC!!! Promise!!! ??— ALIZA LICHT (@AlizaLicht) August 12, 2015
When Licht began manning the @dkny handle in 2009, she posted tweets anonymously, but eventually established a strong, sassy personality for the brand over the years, reaching about 500,000 followers.
She also released a book this year called Leave Your Mark.