Mobile ad firm Opera Mediaworks names Hive its Asia agency of record

Communications to target advertisers, creative agencies, and publishers as part of regional expansion drive

Hive will be leading public relations and external communications for Opera Mediaworks in Asia.
Hive will be leading public relations and external communications for Opera Mediaworks in Asia.

SINGAPORE: Hive Consulting has been selected as the agency of record for mobile advertising platform Opera Mediaworks in Asia.

Managing director for Asia at Opera Mediaworks Vikas Gulati said Hive would drive communications among advertisers, creative agencies, and publishers "who are looking for a mobile ad platform that truly delivers."

"Opera Mediaworks is increasing its footprint in Asia and thus it was integral for us to have regional communications support," he added.

Hive has a team of of seven in Singapore and works with clients across enterprise technology, travel and hospitality, energy, lifestyle and tech startups.

General manager of Hive Singapore Bridgit O’Donovan said:,"We're excited by this for one simple reason: this partnership brings out the best in our teams. Opera brings in a unique tech perspective and we want fuse that with the creativity of Hive."

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