Hotwire adds IntechnologyWiFi account to tech division

Hotwire has won a three-way pitch to provide strategic media relations and content creation services for IntechnologyWiFi, the end-to-end provider of free Wi-Fi.

Under the retained brief, Hotwire is tasked with building the company’s reputation in certain cities, stadia and events arena spaces across the UK.

Patrick Duckworth, PR manager at IntechnologyWiFi, said Hotwire was chosen because of its in-depth knowledge of the public sector, creativity and understanding of the business.

"This is an exciting time for IntechnologyWiFi and we’re delighted to partner with a proactive agency to help take our message to market."

The account was previously held by Johnson King.

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