Häfele UK extends brief with BCS Agency

BCS Agency has had its brief with Häfele UK extended to provide media coverage for the launch of the Sarah Beeny Home furniture collection.

The Sarah Beeny Collection: Launched by Häfele UK
The Sarah Beeny Collection: Launched by Häfele UK

The agency has worked with furniture supplier Häfele UK since 2013 and was chosen to promote Beeny's range of decorative furniture handles after introducing the two parties.

Rachel Willcock, marketing comms manager at Häfele UK, said it had been pleased with the expertise and press contacts of BCS to date.

So far BCS has been working to get the Sarah Beeny Home collection into homeowner press titles via meet and greets and media drops.

"We’re all looking forward to building ongoing PR activity for the new range," said Rachael van Oudheusden, head of PR at BCS Agency.

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