PR in Britain "rebalanced" declares PRCA, as DARE Awards deadline extended

PR in Britain has been "rebalanced" according to the PRCA, as the body announced an extension for entries to its DARE Awards, which recognise excellence in the industry.

PRCA director general Francis Ingham: "The idea that PR talent is focused around London and the South East has now become deeply dated"
PRCA director general Francis Ingham: "The idea that PR talent is focused around London and the South East has now become deeply dated"
Francis Ingham, director general of the PRCA, said: "If we take the PR industry, what we have been seeing with regards to talent is Britain rebalanced. The idea that PR talent is focused around London and the South East has now become deeply dated. The standard of entries that we have seen so far for this year’s DARE Awards has been truly superb."

The closing date for the third annual DARE Awards was extended to this Thursday. 

It was announced last week that Huntsworth chief executive Lord Chadlington was to chair the event again, along with Lord Black, for the first of five events taking place in Scotland on 20 May.

Lord Chadlington said: "I’m very pleased to be once again chairing the PRCA DARE Awards – the regional and national PR awards, showcasing the very best in communications talent across the UK."
The awards will be held in Edinburgh on 20 May, in Bristol on 4 June, and in Birmingham on 11 June, followed by Manchester on 18 June and Brighton on 2 July.

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