Geometry PR finds its bearings with awareness-raising brief for shopping centre

Geometry PR has been appointed to increase awareness of Somerset-based shopping destination Clarks Village, following a competitive pitch.

Clarks Village: Wants to generate regional press coverage and increase awareness in the South West
Clarks Village: Wants to generate regional press coverage and increase awareness in the South West
The agency has been briefed to generate regional press coverage and increase awareness of the shopping outlet throughout the South West.

Geometry PR will provide an ongoing campaign using a combination of traditional, digital and social media to reach specific consumer groups. This will include targeting media in the South West, as well as national consumer glossy magazines.

Linda Donaldson, managing director of Geometry PR, said:  "We will be focusing on the outlet’s strong fashion credentials to promote Clarks Village as a stylish shopping destination that people will happily travel to for a rewarding day of shopping."

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