Aisle 8 appointed to launch on-demand beauty service for blow LTD

Aisle 8 has been brought in to handle b2b comms and the consumer launch strategy for beauty brand blow LTD's 'Fast Beauty To Go' service.

Aisle 8 co-founders: Lauren Stevenson and Virginia Norris
Aisle 8 co-founders: Lauren Stevenson and Virginia Norris

The agency was appointed after a competitive pitch, but blow LTD did not disclose how many agencies were involved.

The brand was previously working with Beauty Seen PR.

Lauren Stevenson, co-founder and director at Aisle 8, said: "How we consume brands and services has evolved as much as the media landscape. We are a nation of ‘want it here and now’. The brands that are adapting to this such as blow LTD, Uber and Deliveroo are leading the way, simplifying services for businesses as well as consumers."

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