UP Communications wins account with celebrity hair stylist Nicky Clarke

UP Communications has won the retained contract for the product range from high-profile hair stylist Nicky Clarke following a three-way competitive pitch.

The account is new and will see UP responsible for Clarke’s new hair product range, which launches this spring.

It is UP's first publicised account win since it announced a partnership last November with ex-journalists Kathy Gordon, James Saville and Lara Gould in order to extend its reach across the media.

Gould, former showbiz editor of the Mail on Sunday, said: "Nicky Clarke is one of the most iconic hair and beauty brands in Britain and we’re looking forward to driving awareness and engagement with the new range of products over the coming months."

PHA Media continues to handle PR for Clarke's electrical products range.

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