Allison+Partners hires Ogilvy's Smith to expand corporate practice

Tom Smith is focusing on strengthening Allison's corporate offering, particularly working with clients on thought leadership and reputation.

Tom Smith
Tom Smith

NEW YORK: Allison+Partners has brought on Tom Smith, who previously worked at Ogilvy Public Relations for more than 10 years, as MD of corporate reputation, a newly created role.

Based in New York, Smith reports to Matthew Della Croce, senior partner and global head of corporate at Allison. The corporate practice is made up of 15 staffers, Smith said.

"My role is helping build out corporate reputation, thought leadership, and executive visibility for the clients within Allison," he explained.

He will be particularly focused on strengthening the firm’s corporate practice in financial services, technology, and professional services, he said.

Most recently, Smith served as an EVP at Ogilvy PR, where he led the New York corporate practice. Before that, he spent nearly eight years at FleishmanHillard.

Representatives from Ogilvy were not immediately available to comment on who will succeed Smith at the firm.

Throughout his career, Smith has served clients such as State Street, Citizens Bank, BlackRock, and CFA Institute. He also has experience working with Chinese companies, including Baidu, New Oriental, Fosun, VisionChina Media, and Changyou.com.

Smith said Allison’s "dynamic atmosphere" attracted him to the agency. He wanted to go to a firm that offered flexibility and the possibility for growth, he added.

Allison has made a number of senior-level hires recently. Last month, the firm appointed James Florez, cofounder of McKinley James Agency, to serve as GM of its Dallas office. In November, the agency also hired Jen Graves, former VP of US business development at Edelman, for the newly created role of SVP of marketing and business development.

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