Popcorn PR appoints Paul Sutton as head of social and digital strategy

Paul Sutton has left his role at Bottle PR to join Popcorn PR as head of social and digital strategy.

Paul Sutton: Joining Popcorn PR as head of social and digital strategy
Paul Sutton: Joining Popcorn PR as head of social and digital strategy

Sutton was previously head of digital comms at Bottle PR, where he created campaigns for brands including Golden Wonder, The History Channel and AXA.

The position at Popcorn is a long-term consulting contract for 2015 to act as the senior social strategist for clients. It is a newly created role and Sutton starts immediately.

Sutton will divide his time between advising and leading the in-house teams while growing the social division.

Louise Lloyd, founder of Popcorn, said: "Paul’s skill for influencing and infiltrating social spaces on behalf of brands in a credible, relevant way, plus his captivating proposition for further developing Popcorn’s social division, made him an ideal hire as we continue to build a fully integrated offering for our clients."

The agency is approaching its third year and has partnered with agencies in the US and Australia as part of its ongoing expansion.

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