APCO's Staples formalizes global team

New CEO Brad Staples names leadership team, including wider roles for Nelson Fernandez and Nicolas Bouvier.

Brad Staples
Brad Staples

WASHINGTON: APCO Worldwide has formalized its global leadership team under new CEO Brad Staples, including promoting Nelson Fernandez to be North America chairman.

Fernandez, currently managing director, New York, becomes chairman of North America, and Nicolas Bouvier, managing director, Paris, becomes chairman of Europe. Fernandez and Bouvier are tasked with fostering inter-office collaboration and multi-office initiatives in their regions as well as expanding services and growing business in North America and Europe.

The new structure takes effect January 5, when current CEO and agency founder Margery Kraus becomes executive chairman and Neal Cohen becomes vice chairman of the board and takes on a more client facing role as president of global client strategy. EVP Evan Kraus becomes president and managing director of operations.

Staples will be London-based, while Evan Kraus and Cohen will continue to be located in Washington, DC. The ownership structure of the firm remains unchanged. Founded by Margery Kraus in 1984, the firm posted global revenues of $120.3 million in 2013, $76.6 million of which were from the US.

The other members of the global leadership structure are Alicia Peterson Clark, deputy managing director, Washington, DC; Linda Du, managing director, Shanghai; Mara Hedgecoth, senior director, global marketing and communication; Kathryn Medina, chief talent officer; Mamoon Sbeih, managing director of the Arab region; Denise Teeling, chief financial officer; Mike Tuffin, managing director, Washington, DC; Martina Tydecks, executive director and secretary of the team; and Garry Walsh, managing director, Southeast Asia.

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