Elliot Schrage : Power List 2011

VP of Global Communications, Marketing and Public Policy, Facebook

Elliot Schrage understands the vital importance of influence in DC in evolving a technology business such as Facebook and he has moved to considerably boost its public affairs resource. 

There were persistent rumors that the giant social network would be the next port of call for President Obama's press secretary Robert Gibbs when he left the White House, but ultimately Schrage settled on another high-profile Democrat communicator in Joe Lockhart, former press secretary and chief communications strategist for former president Bill Clinton.

It's all part of Schrage's strategy to counter potential problems about the social network's attitudes to privacy and navigate the fine line between delivering users useful services that people like while complying with regulatory and governmental guidelines.

 

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