Spinlister brings on Diffusion as AOR

Global bike-sharing platform Spinlister has selected Diffusion as its AOR to help kick off a campaign around the brand's launch in New York and London.

NEW YORK: Global bike-sharing platform Spinlister has selected Diffusion as its AOR to help kick off a campaign around the brand’s launch in New York and London.

Diffusion will promote Spinlister and its environmental benefits to city residents, tourists, and commuters. The firm will engage a range of consumer lifestyle, travel, technology, bicycle trades, and local media in New York and London.

Spinlister, founded in 2012 in Santa Monica, California, selected Diffusion as its agency partner because of its "original ideas" and strong media relationships in both New York and London, said Andrew Batey, CMO of the brand, in a statement.

Would you like to post a comment?

Please Sign in or register.

News by email...