Red appoints Edelman's Rose Hernu as consumer board director

The Red Consultancy has hired Edelman's Rose Hernu as a consumer board director.

Rose Hernu: Red consumer board director
Rose Hernu: Red consumer board director

Hernu joins Red’s 30-strong lifestyle and entertainment Play Division in a newly created role working alongside director Andrea Donovan.

She will report to consumer MD Isobel Coney, who said the appointment was aimed at accelerating growth seen in the division over the past 18 months. 

Clients of the division include Samsung, Activision, EDF Energy, Carling, McDonald’s Sport and Center Parcs.

Hernu joins from Edelman where she headed up the Diageo and Starbucks accounts, and prior to this was a board director at Shine Communications, where she headed up the fashion and beauty division.

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