Sweeping management changes at Buchan Consulting

Expansion in Asia Pacific expected as new CEO and founder join hands to drive growth

Rebecca Wilson, CEO, Buchan Consulting
Rebecca Wilson, CEO, Buchan Consulting

Australian communication and public affairs agency Buchan Consulting has announced a new management structure, including the appointment of a new chief executive officer.

Rebecca Wilson, who has been a key driver of the agency’s investor communication and healthcare practices during her 15 years with the company, has been appointed CEO. She will work closely with the founder and principal of the company, Tom Buchan, leading the agency, driving growth and providing strategic counsel to clients. Buchan himself is expected to move to the position of executive chairman focusing on regional expansion and capitalising on joint opportunities with the agency’s partner and investor, US-based global communication group Waggener Edstrom.

Supporting Wilson is a new executive management team. This includes Gemma Hudson who will take on the expanded role of national general manager; Kyahn Williamson, who moves from account director to head of investor communication and David Leahy who moves from account director to head of health.

"The one constant in business today is disruption—from the changing media landscape, the shifting economic climate and the increased global nature of our clients’ businesses. Our new management team will assist us to meet these challenges," said Wilson. "At the top of our agenda is continued development in digital communication and content creation, as well as developing new offerings and expanding into new markets."

Buchan said the agency will capitalise "fully" on emerging opportunities in Australia and the APAC region.

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