In one candle, a man kneels, his head bowed, and his hands pulled behind his back in chains. In another, a man presents a young girl for a life of prostitution.
These are just a few of the images that are a part of Amnesty International’s "Freedom Candles" initiative, in which 30 wax sculptures are available for purchase on eBay.
Once burned, the candles transform into powerful brass images of hope. The kneeling man is revealed standing upright, holding up his son, while the girl is seen standing alone with a backpack. A candle shaped as a gun melts to reveal a pen in its place.
Amnesty International commissioned the artist duo known as "Coarse" – Mark Landwehr and Sven Waschk – to create the sculptures, and it put 30 limited-edition candles up for bid on eBay.
Brand: Amnesty International
Agency: Ogilvy & Mather
This story originally appeared on the website of Marketing.