Wahoo Fitness appoints Speed for UK press office

Speed Communications has been appointed by Wahoo Fitness to manage its press office in the UK.

The agency, which has an extensive background in sport, fitness and technology, will launch TICKR Run products by Wahoo Fitness including an iPhone-powered heart rate monitor.

As a result of Wahoo’s new partnership with Team Sky, Speed will also leverage sponsorship and spearhead communications for the Tour de France.

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