PRWeek global footprint about to expand even further

PRWeek is a global brand and we have more than 20 journalists around the world devoted to covering PR and communications.

PRWeek is a global brand and we have more than 20 journalists around the world devoted to covering the PR and communications industries.

We already provide a significant amount of content that could be described as global, and much of our content is just as relevant to a PR pro in Columbus, Ohio, which I visited this week, as it is to someone working in comms in Sao Paolo, where I will be in June.

But the size of our editorial team and the amount of content we produce is about to increase even further as we ramp up our global offering in the pursuit of providing the best possible service to you, our users and stakeholders.

PRWeek UK has already transformed its publishing offer with the same glossy monthly print format as the US that has gone down exceptionally well with readers and most recently featured a fascinating profile of “The Godfather” of PR, Harold Burson, as its cover subject. The UK's website has also been transformed and we in the US will be adopting a similar design and brand scheme with a well-deserved online refresh in the next month.

That will be followed by the relaunch of PRWeek Asia online in April and a fully integrated PRWeek global website will be live by May, just in time for our inaugural global PRWeek Awards celebration and symposium in Barcelona on May 15-16.

Andre Manning, global VP of corporate communications at Royal Philips Electronics, is the chair of judges of our new awards program, which will honor the truly global, integrated, cross-regional work that represents best practice in this modern world of communications and marketing.

The deadline for entries to the PRWeek Global Awards is February 27, so please ensure your best global work is submitted for consideration and contact me if you have questions about any of these new initiatives.

Once the global site is live, all users will simply type www.prweek.com to be served the version of our site local to them. Users outside those regions can choose which view on the world they want. Down the line, we will introduce content from other key regions such as Latin America and the Middle East and Africa. Whichever PRWeek view on the world you choose will feature your chosen region through a global lens, without losing our essential local flavor. We will think global, but act local.

No other media owner commits as much resource and editorial firepower to covering the communications sector in such a comprehensive, editorially independent, no-nonsense but even-handed manner. We are delighted to be better joining up our global resources to bring you an even bigger and better mix of content, opinion, events, awards, and best practice.

Please get in touch if you want to find out more about any of these exciting developments, want to suggest speakers or judges for our new PRWeek global awards and symposium, or just have feedback you would like incorporating into our new offer.

*Don't forget today is the deadline for submissions to the 2014 PRWeek Agency Business Report. If you haven't already done so, please ensure you have entered your details into the most comprehensive overview of the PR agency world.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.