LONDON: Waggener Edstrom has hired former ITN broadcast journalist Simon Cliffe as head of editorial and broadcast strategy.
He will work alongside ex-BBC broadcaster and VP of editorial and broadcast strategy Nick Meir to help the agency's broadcast team deliver integrated strategic campaigns across the EMEA region.
Cliffe joined the firm from Independent Media News, where he was head of news, content, and campaigns.
He has also served as executive director of the British Association of Picture Libraries and Agencies and group director of radio and digital news at Global Radio. Cliffe previously worked as a photographer and photojournalist before moving into national newsrooms as a journalist at ITN, IRN, and Virgin Radio.
This story originally appeared on the website of PRWeek UK.