Disney taps Sanderson as SVP, corporate comms

Walt Disney has named Adam Sanderson SVP for corporate communications.

BURBANK, CA: Walt Disney has named Adam Sanderson SVP for corporate communications.

Reporting directly to EVP and CCO Zenia Mucha, Sanderson will oversee D23: The Official Disney Fan Club, Disney corporate creative resources, and the Walt Disney archives.

Previously, he served as SVP of franchise management of Disney/ABC Television Group, and SVP for brand marketing at Disney Channels Worldwide.

Before Disney, Sanderson was VP of promotion marketing at FX Networks, promotion director at Condé Nast Traveler, and president and founder of Sanderson Associates, an entertainment-marketing firm.

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