Iowa seeks shop to highlight universities

URBANDALE, IOWA: Iowa is seeking a communications firm to create a campaign highlighting the benefits of universities located in the state.

URBANDALE, IOWA: Iowa is seeking a communications firm to create a campaign highlighting the benefits of universities located in the state.

The one-year contract ends February 5, 2013, with options to renew for an additional year. Bids are due January 13, with a decision expected by February 6, according to the RFP. The document did not disclose the potential budget for the work.

As part of the contract, the winning firm must develop a media presentation that can be distributed digitally or presented in a road show. The campaign will target the families of alumni and state residents.

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