FootSmart taps Trevelino/Keller as first AOR

ATLANTA: Foot health-product retailer FootSmart has selected Trevelino/Keller as its first PR AOR.

ATLANTA: Foot health-product retailer FootSmart has selected Trevelino/Keller as its first PR AOR.

The agency will use both social and traditional media to position FootSmart to consumers as the expert in comfort footwear. FootSmart chose Trevelino/Keller based on the firm's experience in Internet retail and consumer lifestyle.

The agency will focus on telling the company's story to press outlets and consumers.

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