IPG PR revenue up 8.6% in Q1

NEW YORK: Interpublic Group's Constituency Management Group, which includes its PR firms, reported a first-quarter organic revenue increase of 8.6% to $262.9 million.

NEW YORK: Interpublic Group's Constituency Management Group (CMG), which includes its PR firms, reported a first-quarter organic revenue increase of 8.6% to $262.9 million.

Total PR revenue was up 5.4% in the quarter, said Harris Diamond, CEO of CMG.

“We had a great year last year, so it's building on that, but we're still seeing decent new business pipeline and still a lot of growth and opportunity with existing clients,” said Diamond, who also serves as CEO of Weber Shandwick.

He added that content creation has become “a more important part” of the business.

Across the globe, Diamond said PR growth was strong in Asia in Q1, as well as in the US. As for Europe, he said PR grew “way above” expectations last year, and right now the growth is “stable.”

Overall, IPG reported a 2.8% organic increase in Q2 revenue to $1.51 billion. The US saw an organic revenue increase of 2.7% to $879.7 million, while Asia-Pacific revenue grew 16.9% and organic revenue in Latin America increased 4.4%.

Organic growth represents change in revenue without measuring the impact of acquisitions and disposals.

Interpublic owns and operates Weber Shandwick, GolinHarris, DeVries, and Current Lifestyle Marketing in its CMG unit. It also owns Carmichael Lynch Spong and the Axis Agency.

In February, Citrix Systems named Weber its US AOR for its online services division after a competitive review.

At the beginning of the year, GolinHarris acquired Fuse, a London-based digital specialist firm, which has offices in San Francisco.

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