Mitt Romney is off to a rocky start as he begins outreach to the black community.
He was booed at an NAACP event for saying he would repeal the Affordable Care Act, and faced hecklers when he visited a black Philadelphia neighborhood a few weeks ago. He brushed off the reception at the NAACP conference in a conversation with Fox News.
“We expected that, of course,” Romney said. “But, you know, I am going to give the same message to the NAACP that I give across the country, which is that Obamacare is killing jobs.”
While Obama is in the lead by far when it comes to black voters, Romney has been doing what he can to reach out to the African-American community, including hiring black conservative pundit Tara Wall as a senior communications adviser last month.
From a reputation standpoint, Romney has multiple strikes against him when it comes to winning over black voters. These include Romney's record on diversity issues. For instance, as governor of Massachusetts, he eliminated the state's office of Affirmative Action.
Still, if he can get across that he would be the better president when it comes to economic growth and job development, he may be able to snag some black voters. That could make all the difference in key states like North Carolina and Virginia.