Search Optics appoints LE&A AOR

DETROIT: Digital marketing firm Search Optics has named Lambert, Edwards & Associates its AOR.

DETROIT: Digital marketing firm Search Optics has named Lambert, Edwards & Associates its AOR.

LE&A, a Michigan-based automotive PR and IR firm, will be responsible for brand positioning, providing strategic counsel, and media relations for Search Optics.

Search Optics' digital marketing services include website creation and maintenance, mobile solutions, search engine optimization, managed paid search and display advertising, social media, reputation management, email marketing, and reporting and analytics.

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