Genetic Alliance brings on Environics

WASHINGTON: Nonprofit health advocacy group Genetic Alliance has hired Environics Communications to build awareness for the "Baby's First Test" program.

WASHINGTON: Nonprofit health advocacy group Genetic Alliance has hired Environics Communications to build awareness for the “Baby's First Test” program.

The agency will create a PR campaign to expand awareness of the Baby's First Test program, resources, and website. Its work will include strategic messaging, traditional media relations, and social media outreach.

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