Former Microsoft marketing exec launches own firm

SEATTLE: Former Microsoft Advertising executive Mel Carson has launched Digital Communications, a consultancy specializing in social media integration, digital PR, and personal branding.

SEATTLE: Former Microsoft Advertising executive Mel Carson has launched Delightful Communications, a consultancy specializing in social media integration, digital PR, and personal branding.

The firm's clients include Sociagility, Nine By Blue, 3 Monkeys, Haiku Deck, Zaprica, Barokas PR, and The Seattle Theatre Group.

Carson was previously digital marketing evangelist at Microsoft Advertising for seven years. He was laid off from the company in July.

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