Archer Malmo appoints Bata chief PR officer

MEMPHIS: Marketing communications agency Archer Malmo has appointed former Cohn & Wolfe VP Naomi Bata as chief PR officer.

MEMPHIS: Marketing communications agency Archer Malmo has appointed former Cohn & Wolfe VP Naomi Bata as chief PR officer.

Bata, who will report to CEO Russ Williams, will manage the PR and experiential marketing divisions of the firm.

During her time at Cohn & Wolfe, Bata worked with various clients, including Asia Pulp & Paper, ADP, Landor Associates, Homeward Residential, and State Farm Insurance. 

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