Purple Market Research partners with Kelton Global

LOS ANGELES: Insights and marketing strategy firm Kelton Global Group has partnered with London-based consultancy Purple Market Research.

LOS ANGELES: Insights and marketing strategy firm Kelton Global Group has partnered with London-based consultancy Purple Market Research.

Kelton teamed up with Purple for the agency's international experience, problem solving capabilities, and approach to consumer research, the firm said in a statement. Founded 10 years ago by Stephen Bairfelt and Trevor Wilkinson, Purple has worked with global brands including McDonald's, LexisNexis, and Shell International.

Kelton launched in 2003 and has offices in Los Angeles and New York.

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