Nokia selects C&W for global account

ESPOO, FINLAND: Nokia has selected Cohn & Wolfe as its agency partner for global communications support.

ESPOO, FINLAND: Nokia has selected Cohn & Wolfe as its agency partner for global communications support.

The agency will begin working in the US, UK, Finland, and Sweden, and will expand to other countries later, said a C&W spokesperson.

C&W also works directly with Nokia's marketing team in the US since winning that section of the business last year.

Text 100, along with sister Next Fifteen agencies Bite and 463 Communications, previously worked on Nokia's global PR account.

Last week, BackBerry consolidated most of its global PR work with a team from APCO Worldwide and Text 100.

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