New York Cosmos brings on M&C Saatchi PR for gala

NEW YORK: Professional soccer club the New York Cosmos has selected M&C Saatchi PR to handle its August 1 gala to benefit nonprofit Help USA.

NEW YORK: Professional soccer club the New York Cosmos has selected M&C Saatchi PR to handle its August 1 gala to benefit nonprofit Help USA.

The firm, with SVP Sandra Carreon-John and director Andrea Nirsimloo overseeing the account, will manage strategy, media outreach, and execution for the event.

Help USA provides housing and services to homeless people and others in need of becoming self-reliant.

The Cosmos, which were founded in 1971 but folded in 1985, are returning to the professional soccer scene at as a member of the North American Soccer League.  

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