Olivier Fleurot: Three takeaways from Cannes 2013

In this video blog, MSLGroup CEO Olivier Fleurot points out the three topics from the festival that are most important for the PR and communications industry.



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In this video blog, MSLGroup CEO Olivier Fleurot points out the three topics from the festival that are most important for the PR and communications industry: 1) Going beyond the blurring of the boundaries; 2) The creative role of the technology and online firms; 3) Growing interest in long-form content.

Follow live coverage of Cannes Lions at the Cannes Live blog. 

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