Former J&J Centocor VP launches healthcare firm

PHILADELPHIA: Pitch360, a PR and marketing firm founded by a former VP of corporate communications at Centocor, announced its launch on January 15. Michael Parks left Centocor, a wholly-owned subsidiary of Johnson & Johnson Company, in September 2008 and opened Pitch360. The firm, based in Philadelphia, will work with pharmaceutical, biotechnology, and nanotechnology clients, says Parks. It has four contract employees.

PHILADELPHIA: Pitch360, a PR and marketing firm founded by a former VP of corporate communications at Centocor, announced its launch on January 15. Michael Parks left Centocor, a wholly-owned subsidiary of Johnson & Johnson Company, in September 2008 and opened Pitch360. The firm, based in Philadelphia, will work with pharmaceutical, biotechnology, and nanotechnology clients, says Parks. It has four contract employees.

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