MWW launches CSR program, coinciding with inauguration

EAST RUTHERFORD, NJ: MWW Group launched a CSR program, called "100 Words for 100 Days," on January 20, to coincide with President Barack Obama's inauguration. The winning individual, who writes the best description of what change he or she would like to see in Obama's first 100 days in office, will receive a $5,000 internship at the agency, while a winning organization will receive three months, or $30,000, of pro bono PR. The program ends February 20. The agency is conducting outreach to traditional media, bloggers, online outlets, and digital audiences to raise awareness about the program. Entries, either written or video submissions, can be filed at www.mww.com/change.

EAST RUTHERFORD, NJ: MWW Group launched a CSR program, called "100 Words for 100 Days," on January 20, to coincide with President Barack Obama's inauguration. The winning individual, who writes the best description of what change he or she would like to see in Obama's first 100 days in office, will receive a $5,000 internship at the agency, while a winning organization will receive three months, or $30,000, of pro bono PR. The program ends February 20. The agency is conducting outreach to traditional media, bloggers, online outlets, and digital audiences to raise awareness about the program. Entries, either written or video submissions, can be filed at www.mww.com/change.

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