NEW YORK: Kim Friedman today will depart MS&L Worldwide after 10 years with the firm. Friedman most recently was SVP and co-practice leader for MS&L's consumer marketing practice in New York.
Friedman told PRWeek her leaving was not the result of restructuring or recent changes at the agency, but due to personal reasons. She plans to take time off and travel, before pursuing other opportunities.
MS&L's Caryn Carmer, also currently SVP and co-practice leader, will assume Friedman's previous responsibilities. The pair were appointed co-directors of the practice January 1, 2007.