From a business perspective, Johnson & Johnson continues to solidify its powerful position – and Ray Jordan plays a vital role on many levels. However, it is on the social media front where J&J continues to display an eagerness to make strides in an industry that still struggles to do so. The Jordan-led communications team has played a role in the company's YouTube channel and its multiple Facebook pages, which are geared to special audiences, consumer products, and conditions. As the digital evolution continues and healthcare remains a prominent issue on President Obama's agenda, Jordan's efforts will surely take on an increasing relevance.
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