UCSF hires The Morris & King Company

SAN FRANCISCO: The University of California, San Francisco (UCSF) hired The Morris & King Company for a three-month project in support of BreastCancerTrials.org, starting August 17.

SAN FRANCISCO: The University of California, San Francisco (UCSF) hired The Morris & King Company for a three-month project in support of BreastCancerTrials.org, starting August 17.

The firm is developing a traditional and new media campaign to raise awareness about the nonprofit, which matches clinical trials to people who have been diagnosed or at risk of breast cancer. It was created by UCSF's Center of Excellence for Breast Cancer Care and Quantum Leap Healthcare.

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