Beijing taps H&K for global communications

BEIJING: Beijing Municipal People's Government hired Hill & Knowlton for global communications, following the firm's work with Beijing during the 2008 Summer Olympics.

BEIJING: Beijing Municipal People's Government hired Hill & Knowlton for global communications, following the firm's work with Beijing during the 2008 Summer Olympics.

It is the first time the country's information office has hired an international PR firm, it said in a September 24 statement posted to the H&K Web site.

The Beijing office, including the same staff members who worked on the Olympics, is handling the account, said James Heimowitz, president and CEO of H&K Asia's North Asia region by e-mail.

The firm, which began work in July, will monitor global opinions and help Beijing manage its global image with international media. John Holden, MD of H&K's Beijing office called the account a “landmark assignment” in the statement.

H&K, which has worked in China for 25 years, has offices in Beijing, Chengdu, Shanghai, and Guangzhou. It opened the Chengdu office in August 2009.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.