PRN's former chief to lead Dna13

OTTAWA: Dna13 founder Chris Johnson will step down from his daily CEO responsibilities and former PR Newswire (PRN) president Dave Armon will step in as vice chairman of the company, effective October 1.

OTTAWA: Dna13 founder Chris Johnson will step down from his daily CEO responsibilities and former PR Newswire (PRN) president Dave Armon will step in as vice chairman of the company, effective October 1.

Armon, who also served as COO of PRN during his 20 years with the company, will be based in New York. PRN announced his intentions to step down as president in November 2008. He served as a consultant with the company until June.

Johnson will continue as an active investor in the company, but is exploring options in the IR and PR start-up market around Ottawa, according to dna13's AOR Mike Smith Public Affairs.

Armon will serve on the board and in a “chief evangelist role,” according to the company's statement. He further described his new role to PRWeek as an “intermediary between the board and the operating group at the company.”

“I'll be a full-time advocate for dna13 in the marketplace globally,” he said.

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